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Starting Up: Entrepreneurship in the Global Context
R6,900.00
Starting Up: Entrepreneurship in the Global Context equips readers with the essentials of launching and managing start-ups in a globalised market. Covering foundational theories and practical applications, the book explores the creation of innovative business models, strategic planning, and effective scaling strategies. It delves into financing options, team leadership, and navigating legal and ethical challenges, providing entrepreneurs with the tools needed to succeed internationally. Essential reading for aspiring entrepreneurs aiming to make a mark in the global business landscape.
As an institution that is responsive to changing student requirements in certain sectors of the market, we have introduced an online option offering shorter courses. These courses provide quick wins for busy professionals and can fast-track careers in a matter of weeks or months. Professionals can stay at the cutting edge of industry-relevant skills development, as they compete in the dynamic 4IR (fourth industrial revolution) job market. Like our distance courses, our online courses allow you to register at any time. Studying is flexible and can be scheduled according to your needs.
COURSE DURATION:
12 Months
COURSE START DATES:
You can start studying this course at any time of the year as soon as you have completed your registration, you can get started. There are no specific registration dates!
COURSE INFORMATION:
This course contains a CourseBookTM, which is an innovative fusion of the traditional textbook and online course, combining quality educational content with an interactive, social learning experience to promote success. The course has been broken into three Study Phases (please see below). At the end of each study phase, there is a quiz that you are required to complete.
- Study Phase 1 Quiz:
- Big ideas in an even bigger world
- It starts with a vision
- Recognising a global start-up opportunity
- Social problems as golden opportunities
- Crafting a global start-up model
- Study Phase 2 Quiz:
- Will it work: Global feasibility
- Scoping out the competition
- Putting the global business plan on paper
- Financing your global start-up
- Forming and leading a global team
- Study Phase 3 Quiz:
- Leadership, the law and ethics
- Creating and marketing your brand
- Measuring up
- Scaling your start-up
ASSESSMENT:
Work through the workbook. At the end of each Study Phase, there is a quiz to complete. You need to complete and pass each of the quizzes with a minimum of 70% to get a certificate. No restrictions on your attempts.
COURSE EXIT OUTCOMES:
After completing this course, you should be able to:
- Differentiate local and global entrepreneurship, and discuss global entrepreneurs’ importance, mindset, and key characteristics.
- Outline the global entrepreneurial process, and explain the importance and development of entrepreneurial vision and mission.
- Identify sources for start-up ideas, and discuss creativity, innovation, and opportunity recognition in the global context.
- Define social entrepreneurship, differentiate it from commercial entrepreneurship, and discuss hybrid ventures and corporate social entrepreneurship.
- Evaluate the relationship between business models and plans, and create a global business model canvas (BMC).
- Conduct a feasibility analysis for global start-ups, discussing its components and importance.
- Discuss the importance of macroenvironmental scanning and competitive analysis methods for global start-ups.
- Create a global business plan, develop an elevator pitch, and prepare a business plan presentation.
- Evaluate different funding options for global start-ups, including legal considerations and implications.
- Discuss roles within a founding team, explain principles of team management, and compare leadership styles in global start-ups.
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