Event Planning and Coordination

You can start studying this course at any time of the year as soon as you have completed your registration, you can get started. There are no specific registration dates!

This course contains a CourseBookTM, which is an innovative fusion of the traditional textbook and online course, combining quality educational content with an interactive, social learning experience to promote success. The course has been broken into three Study Phases:

1. Study Phase 1 Quiz:
   • Evolution of the event industry – locally and abroad
   • Researching the event
2. Study Phase 2 Quiz:
   • Designing the event
   • Planning the event – production schedules and timelines
   • Event planning – theming and catering
3. Study Phase 3 Quiz:
   • Event administration and coordination – meetings, conferences, webinars, and webcasts
   • Event feedback and evaluation

Work through the workbook. At the end of each Study Phase, there is a quiz to complete. You need to complete and pass each of the quizzes with a minimum of 70% to get a certificate. No restrictions on your attempts.

After completing this course, you should be able to:

• Examine the evolution and landscape of event management globally and locally, highlighting industry benchmarks and event types.
• Use strategic research with the five Ws and H, digital tools, and social media for effective event planning and concept creation.
• Craft unique event themes through brainstorming and diverse inspiration sources, targeting audience engagement.
• Create precise event plans using software like Planning Pod, detailing timelines and roles for flawless execution.
• Design captivating themes and cater to all dietary preferences to elevate the event experience.
• Understand the MICE market, roles of PCOs, and utilize SAACI support for industry standards and best practices.
• Implement coordination and administration skills for both physical and virtual events, leveraging digital communication tools.
• Employ visual and digital strategies for theming, catering, and engaging attendees, informed by social media trends.
• Conduct thorough event evaluations at all stages using digital tools and feedback methods to assess and improve outcomes.
• Integrate digital technologies across event management phases to streamline operations, engage participants, and ensure event success.